Etsy-Gebührenrechner: Gewinn & Kosten kalkulieren

Finanzen

Berechnen Sie Einstellgebühren, Transaktionsgebühren (6,5 %), Zahlungsabwicklung, Offsite Ads und Ihren tatsächlichen Reingewinn für Ihren Etsy-Shop.

Input Parameters

Adjust parameters to instantly compute metrics.

€
€
€
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Computed Results

Instant
Nettogewinn
$19.75

Computed instantaneously in your browser with verified mathematical precision.

Calculation Breakdown

Gewinnmarge49.38%
Etsy-Gebühren gesamt$4.25
Effektiver Gebührensatz10.63%
Break-Even-Verkaufspreis$13.18
Gesamtumsatz$40.00
Kapitalrendite (ROI)97.53%
Revenue & Cost Distribution
Profit Breakdown

See how every dollar received from the buyer is split across Etsy fees, fulfillment, and your bottom-line profit.

Pricing & Advertising What-If Scenarios

Model the bottom-line impact of offering free shipping, enabling offsite ads, or adjusting product pricing.

Scenario impact(Free Shipping)
$0.00(0.0%)
Current Net Profit
$19.75
What-if Net Profit
$19.75
No difference in net profit compared to baseline.

Formula Transparency

Etsy Net Profit & Break-Even Formula

\text{Net Profit} = (P + S_c) - [F_{list} + 0.065(P + S_c) + (r_{proc}(P + S_c) + F_{proc}) + r_{reg}(P + S_c) + r_{ad}(P + S_c)] - (C + S_a + M)

Computes total take-home profit by subtracting all Etsy marketplace fees (listing, 6.5% transaction, payment processing, regulatory, and offsite ads) and seller operating costs (COGS, actual shipping, packaging) from total buyer revenue.

Variable Definitions & Glossary

PItem Sale Price

Listing price charged to the buyer for the physical product or digital download.

S_cShipping Charged

Shipping postage amount paid by the customer at checkout.

F_{list}Listing Fee

Etsy listing fee ($0.20 per item or renewal).

r_{proc}Payment Processing Rate

Percentage charged by Etsy Payments based on bank country (3.0% for US).

F_{proc}Fixed Processing Fee

Flat processing fee per order ($0.25 for US, £0.20 for UK, €0.30 for EU).

r_{reg}Regulatory Rate

Local operating / digital services fee in applicable countries (e.g., 0.32% in UK).

r_{ad}Offsite Ads Rate

0% if inactive/organic, 15% for opted-in sellers, or 12% mandatory for shops with ≥$10k annual sales.

CCOGS / Materials

Direct materials, supplies, and manufacturing expenses.

S_aActual Shipping Cost

Postage cost paid directly to the carrier by the seller.

MPackaging Supplies

Boxes, mailers, labels, inserts, and packaging materials.

Step-by-step educational solution

1

Total Buyer Revenue

$40.00
35 + 5

Combined total of item price plus shipping charged to the buyer.

2

Etsy Marketplace Fees

$4.25
$0.20 + 6.5% + (3.0% + $0.25)

Includes listing fee ($0.20), 6.5% transaction cut, and Etsy Payments processing.

3

Direct Operating Expenses

$16.00
10 + 4.5 + 1.5

Sum of material costs, carrier postage paid, and packing supplies.

4

Net Take-Home Profit

$19.75
40.00 - 4.25 - 16.00

Your remaining cash profit after all platform cuts and production expenses.

How to Think About This Calculation

Master your Etsy shop financials by factoring in all marketplace fee tiers, carrier shipping, packaging materials, and advertising.

Core methodology
  • 1.Gross Revenue is calculated by adding the item sale price and the shipping fee collected from the customer.
  • 2.Etsy deducts a flat $0.20 listing fee, plus a 6.5% transaction fee applied to the entire buyer payment (item + shipping).
  • 3.Payment processing fee is charged based on your seller country (e.g., 3.0% + $0.25 in the United States).
  • 4.Offsite ad fees (12% or 15%) are assessed if the buyer clicked an external Google, Facebook, or Pinterest ad within 30 days.
  • 5.Your net profit and profit margins are determined after subtracting direct product manufacturing and fulfillment expenses.
Professional tips
  • Include shipping costs in your item price to offer 'Free Shipping' over $35, which Etsy prioritizes in search results.
  • Watch out for the $10,000 trailing 12-month threshold, where Etsy Offsite Ads become mandatory at a 12% fee.
  • Bundle products into multipacks to amortize the fixed $0.20 listing fee and $0.25 payment fee across higher revenue.
Common pitfalls
  • Assuming Etsy's 6.5% transaction fee only applies to the item price; it applies to both the item price AND customer shipping.
  • Forgetting packaging supplies and carrier fuel surcharges when calculating fulfillment costs.
  • Pricing products without factoring in listing auto-renewal fees on multi-quantity listings.
i

In Deutschland unterliegen Etsy-Händler den Pflichten des Verpackungsgesetzes (LUCID), der ordnungsgemäßen Ausweisung von Umsatzsteuer (MwSt. 19 % bzw. Kleinunternehmerregelung § 19 UStG) sowie der EU-Verordnung über digitale Dienstleistungen (DSA).

Frequently asked questions

Common Questions about Etsy Fees

Welche Gebühren fallen beim Verkauf auf Etsy an?
Einstellgebühr von 0,20 $ pro Artikel, 6,5 % Transaktionsgebühr auf den Gesamtbetrag (Artikel + Versand) und Etsy Payments Zahlungsabwicklungsgebühren (in der EU 4,0 % + 0,30 €).
Fallen Etsy-Transaktionsgebühren auch auf Versandkosten an?
Ja, die 6,5 % Transaktionsgebühr wird immer auf die gesamte vom Käufer bezahlte Summe inklusive Versand erhoben.
Was sind Etsy Offsite Ads und wie viel kosten sie?
Etsy schaltet Werbeanzeigen auf Google, Instagram und Pinterest. Bei Shops unter 10.000 $ Jahresumsatz sind sie optional (15 % Gebühr bei Verkauf), ab 10.000 $ Umsatz verpflichtend (12 % Gebühr).
Wie berechne ich die Gewinnschwelle (Break-Even) auf Etsy?
Teilen Sie Ihre gesamten Fixkosten (Material, Porto, Verpackung, Einstellgebühr) durch (1 minus Summe aller prozentualen Gebührensätze).

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